Just a quick thought on the terminology used to differentiate school types. Also called “keywords” in the SEO industry, I’ve bumped up against these distinctions many times in recent years in helping schools determine what words people are using to search for schools on the Internet. Until recently, it seems we had a pretty clearContinue reading “Schools – Public, Private, Independent, Charter”
Monthly Archives: December 2011
Schools and Change – Do We Adapt or Do We React?
A recent post by Clay Shirky – Institutions, Confidence, and the News Crisis – got me thinking about schools as institutions, and how they handle change. Here’s a quote form the post: “The ability of institutions to adapt slowly while preserving continuity of mission and process is exactly what lets them last longer than aContinue reading “Schools and Change – Do We Adapt or Do We React?”